Can you make good money selling stickers?

Have you ever considered starting a sticker selling business? If so, did you know that it's an option to make money right off the bat? In this blog post we will discuss how profitable it can be to start a sticker business - and how we can help with all the manufacturing and printing needs.

Here, we answer the most common questions about manufacturing and selling stickers as a side hustle or full-time business. Whether you make your own stickers or print custom stickers provided to you by your sticker clients.

Do I need a sticker reseller license?

Generally, no. Many people sell stickers from home without any manufacturing involved, though you should check your province's or state's requirements for small businesses before you start, since rules vary by location.

A common model is acting as the middleman between the customer and the printer — you handle the design and the storefront, and the printer handles production and shipping.

Where can I sell stickers online?

You can sell stickers anywhere, but selling online gives you the most exposure. A few common places:

Etsy — strong exposure because shoppers are already there looking for unique, handmade and illustrated items. Niche designs tend to do particularly well.

Amazon — a much larger audience, but also more competition and a more complex fulfilment setup.

Your own Shopify or web store — more work to drive traffic, but you keep the customer relationship and pay no marketplace fees.

Craft fairs and markets — still one of the best ways to test which designs actually sell before committing to a large print run.

Is a sticker business profitable?

It can be. Stickers have low material costs, ship flat in an ordinary envelope, and carry no sizing or returns headaches. The margins work, but only if you're honest about two things: the market is crowded, and your print quality shows up directly in your reviews.

The key to sticker selling success is finding a printer that offers quality stickers at competitive prices and has a good customer service team in place to help you with any issues about print orders or getting started.

Who could I sell stickers to?

There is a big market for selling stickers. Depending on where you sell (local retail locations, or online through Etsy or your own shop), you can sell to anybody looking for interesting and fun stickers to decorate items with, or to businesses and entrepreneurs looking to boost their brand presence.

What are the most popular stickers to make and sell?

Some of the most popular stickers to start selling are ones that have a cute or punny design. Other reliable categories include pets and animals, occupation and hobby humour, outdoorsy and travel themes, and seasonal designs.

The most common sticker types are:

Sticker Sheets

Sticker sheets are a very popular option for selling online — several designs on one sheet raises your average order value without raising your shipping cost. See our custom sticker sheets.

Die cut stickers

Die cut stickers are cut to the outline of your artwork, which is what most single stickers are.

Kiss cut stickers

Kiss cut stickers are cut through the vinyl but not the backing, leaving a border — which is what makes a sheet work.

Transfer and iron-on labels

Selling iron-on labels is a good option if your audience is into apparel and fabric goods.

Wall Decals

Wall decals are a higher-ticket option, often sold to businesses and for home decor.

When you decide to start selling stickers, the designs you sell will be based on what your customers are looking for.

We have an entire guide dedicated to this, titled The Ultimate Guide to Starting Your Own Custom Sticker Shop.

This is where Sira Print Inc. comes into play: we offer sticker manufacturing with quick turnaround times, high quality materials, competitive pricing, and free shipping on orders over $100 to Canada and the US.

How do I get started with selling stickers online?

There are no minimum order requirements — just choose how many sheets of stickers you want from our online catalog. Ready to get started? Reach out via email or browse our products for more information on starting a sticker business.